ADA generates major media coverage for final days of Dental Health Week

Australian Dental Association

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12 August 2025

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1 minute read

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Oral health
Dental Health Week

A key part of the ADA's strategy during this year's event was to ensure its message about paediatric oral health reached as many people as possible with ADA spokespeople appearing on a range of high profile media platforms.

During Dental Health Week, held this year from Monday 4 to Sunday 10 August, we set out to educate parents, guardians and carers across Australia about how they can help their kids to “reach every S-milestone", taking them on a journey from birth through to first teeth and beyond.

There was also an emphasis on promoting the Child Dental Benefits Schedule, which provides care for children aged 0-17 years who are eligible for Medicare and whose parents/carer/guardian receive an eligible payment from the federal government,and Teeth.org.au, an ADA-created and peer-reviewed site offering practical oral healthcare information across a broad range of topics.

Here is a sample of the media coverage this messaging generated:

1. Seven News

2. SBS News - Headlines on health

3. Seven News Toowoomba

4. ABC Radio Western Qld with Dr Tim Keys

5. ABC Riverland SA and Eyre Peninsula with Dr Angelo Papageourgiou

6. Dr Chris Sanzaro on Radio 3BA FM

7. Dr Monica Farrelly on Vision Australia Radio

8. Dr Monica Farrelly on ABC Wide Bay Radio

9. Child: the Real Guide For Parents

10. Eyre Peninsula Advocate, Ceduna

11. The Canberra Times